Category: Search Engine Optimization

The near-term future of SEO is Structured Data

I’ve always said there will always be work for SEOs because the business of Search will never stop evolving AND search will always be important to the natural functioning of the Internet. Therefore it make absolute sense that the near-term future of SEO is Strukturierte Daten or Structured Data. However you choose to call it, Rich Snippets, Schema Tags, etc., the...

SEO Oxymorons

Free SEO I actually do offer free SEO, but lets face it. If you search for it and find a SEO who offers FREE SEO, it means they are advertising a free service, what are you expecting? SEO is hard work. No SEO has a magic wand that they can wave and presto, you have online visitors. Doesn’t exist, won’t...

Site Authority and What it Means to Search Rank

It is generally accepted that what is called your “site authority” is the #1 contributor to your search rank. There is ever-changing opinion about how site authority is calculated, but almost all SEOs agrees its the biggest piece of the puzzle. What is site authority?  Its a combination of a few things; How long your domain has been registered. How long your domain...

New Google Webmaster Feature Submit URL as Googlebot

Google webmaster blog reveals a new, small, but good-to-know about feature.  The Fetch as Googlebot in Webmaster Tools now provides a way to submit new and updated URLs to Google for indexing. After you fetch a URL as Googlebot, if the fetch is successful, you’ll now see the option to submit that URL to our index. When you submit a...