Category: SEO for Small Business

what is s.ytimg.com

YouTubeIMaGe – s.ytimg.com means YouTube image https://support.mozilla.org/en-US/questions/953550 This is a tracker that you can change as follows https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences If you place YouTube videos on you website, you may not want to place them on your Home Page for speed considerations, as this tracker tends to be the slowest component. Check that here http://tools.pingdom.com/fpt/ Pingdom website Speed Test Personally hate Adobe...

How to Edit the DNS of your Domain Name

This is how to Edit the DNS of your Domain Name (example here is for GoDaddy) The general method is similar at most hosts. An “A record” connects your domain name to your server IP address. This is what allows users to type your domain name in a Web browser to access your website. The DNS (domain name service) translates the...

The near-term future of SEO is Structured Data

I’ve always said there will always be work for SEOs because the business of Search will never stop evolving AND search will always be important to the natural functioning of the Internet. Therefore it make absolute sense that the near-term future of SEO is Strukturierte Daten or Structured Data. However you choose to call it, Rich Snippets, Schema Tags, etc., the...

Google Adwords Express vs Google Adwords

If you are a small business and have recently setup your Google Places Page, you’ll see a link to start your Google Adwords Express Account right there – front and center. Google Adwords Express is what I will call the dumbed down version of Adwords. How dumb? OK. Its a good idea to make Adwords simple for the busy sole-proprietor-business-owner-who-hasn’t-got-the-time to learn the...

Link Building Techniques Under Scrutiny – Google Webmaster

My recent search rank reports indicate that the BuildMyRank.com take-down is not an isolated event. Google seems to have added some formula to the algo that especially targets baclink techniques. The effects are not obvious to the average small business but in my regular SEO competitive analysis reports for clients I’m seeing some websites getting hit pretty hard. And those...

My Google Places Page Recently Disappeared!

Last week I had a client’s Google Places Page go missing – disappeared entirely. For a client who runs a bed & breakfast, a museum and a tour business, all location-based businesses that depend to some degree on maps (Google Maps) for customers – this was heart-stopping.  Google replied: “Thanks for contacting us regarding your Places problem. We’ve recently experienced...

Certified SEO for Small Business

Here is both a lesson for those of you seeking an SEO Professional and a good laugh for SEOs. One day I stumbled upon SEOCertification.org thinking, “hmmm, maybe I should get one of these slick Certified images that will convince visitors to my site that I know what Im doing?”. I had seen this SEO certification image before. I see...